Google検索品質評価ガイドラインPart 1「ページ品質評価のガイドライン」

7.4 高品質なページのサンプル

最新原文: 2024年03月05日｜公開日: 2024年10月18日

ウェブページ/コンテンツのタイプ	高品質の正当性	PQ評価と説明
高：ニュース１新聞のホームページ	● 満足度の高いMC：ページの目的を十分に達成している ● ページのトピックに関するウェブサイトの肯定的な評判	新聞社のホームページに掲載されるニュースは、社会に大きな影響を与えるトピックであることが多いです。これはYMYLトピックです。これは数々の権威ある賞を受賞し、客観的な報道で定評のある新聞社のホームページです。ホームページに掲載されている記事はプロの記者による独自の報道です（努力、技術、このサイト独自のオリジナルコンテンツ）。
高：ニュース2 新聞社サイトの意見記事	● 満足度の高いMC：ページの目的を十分に達成している ● ページのトピックに関するウェブサイトの肯定的な評判 ● ページの目的に対する高いE-E-A-T	これは米国ミネソタ州最大の新聞の編集委員会が書いたオピニオン記事です。ページにはミネソタ大学の新しいフットボールコーチを歓迎する意見記事だと明記されています。これは社説のオピニオンライティングに精通した編集委員会が作成した、このサイト独自のオリジナルコンテンツです。
高：政府機関米国海軍天文台マスタークロックのページ	● ページの目的に合わせた高いE-E-A-T	このページは米国海軍天文台の公式マスタークロックの時刻を7つのタイムゾーンで表示することを目的としています。このページでは時計の情報をわかりやすく、読みやすいフォーマットで表示します。海軍天文台はこの種の情報については高い信頼性と権威を持っています。
高：ユーモアユーモアサイトの記事	● 満足度の高いMC：ページの目的を十分に達成している ● ページのトピックに関するウェブサイトの肯定的な評判	このサイトはユーモラスで風刺の効いた記事でよく知られています。これは可愛らしく満足度の高い面白い記事の例です(才能、スキル、このサイト独自のオリジナルコンテンツ)。
高：中小企業１ローカルなフィッシュ&チップスのレストラン	● 満足度の高いMC：ページの目的を十分に達成している ● ページの目的に対する高いE-E-A-T	レストランサイトの自己紹介ページです。このページではレストランがいつオープンしたのか、訪問者は何を期待できるのかといった情報を提供します。その他、住所、メニュー、連絡先などレストランに関する情報が掲載されています。このウェブサイトは、レストラン自身について書かれているため、非常に高い信頼性を持っています（権威があります）。MC は高品質です（努力、このサイト独自のオリジナルコンテンツ）。

ウェブページ/コンテンツのタイプ	高品質の正当性	PQ評価と説明
高：中小企業２地域振興センター	● 満足度の高いMC：ページの目的を十分に達成している ● ページの目的に対する高いE-E-A-T	鶏肉や野菜などを販売する地域振興センターの「ニュースと更新情報」コーナーです（専門知識）。MC は高品質です（努力、このサイト独自のオリジナルコンテンツ）。注：この例は2014年に追加されたので、「ニュース・最新情報」は当時タイムリーなものでした。
高：ブログ記事ベビーカーに関する育児記事	● 満足度の高いMC：ページの目的を十分に達成している ● ページのトピックに関するコンテンツ作成者の肯定的な評判 ● ページの目的に対する高いE-E-A-T	これは数々の栄誉ある賞を受賞した新聞のブログ記事です。このブログ記事の著者は子育て問題の専門家として知られ（専門知識）、このサイトや他のメディアのサイトに定期的に寄稿しています（コンテンツ作成者としての評判が高い）。MCには努力が示され、このサイト独自のものです。
高：ショッピング１人気ショップサイトのバックパック通販ページ	● 満足度の高いMC：ページの目的を十分に達成している ● ページのトピックに関するコンテンツ作成者の肯定的な評判 ● ページの目的に対する高いE-E-A-T	このページの目的はユーザーが学校用リュックを購入することです。このページではたくさんの種類のリュックが紹介されており、中にはユーザーレビューがあるものもあります。サイトに詳細なカスタマーサービス情報が掲載されている有名で評判の良い販売業者であり、非常に信頼できます（信頼性）。MCは努力を示しており、販売されている製品はこのサイト独自のものです（努力、独自のコンテンツ）。
高：ショッピング２店舗サイトでの浴室インテリアのページ	● ページのトピックに関するウェブサイトの肯定的な評判 ● ページの目的に対する高いE-E-A-T	この会社は高級でファッショナブルなベビー・子供用家具とアクセサリーを自社で販売しています。このような特殊な商品に関する専門知識を持ち、高い評価を得ています。この会社ならではの商品も多いのが特徴です。
高：動画１動画サイトで「サタデーナイトライブ」の動画を公開	● 満足度の高いMC：ページの目的を十分に達成している ● ページの目的に対する高いE-E-A-T	この動画ページのMCは、ユーモアのあるテレビ番組制作の経験とノウハウを持つ才能ある組織によって制作された、オリジナルコンテンツを代表する「サタデー・ナイト・ライブ」のエピソードです。

ウェブページ/コンテンツのタイプ	高品質の正当性	PQ評価と説明
高：動画２ “エンジニアが教えるネコ “動画	● 満足度の高いMC：ページの目的を十分に達成している ● ページの目的に対する高いE-E-A-T	これは猫の適切な世話と実用的な利点を説明するユーモラスで高品質の動画です（独自のコンテンツ、才能）。動画に登場する2人のエンジニアは猫の飼い方について非常に経験豊富です（経験）。このようなユーモラスなビデオでは（猫の世話に関する正式な専門知識よりも）経験だけで十分であり、高いE-E-A-Tを実現できます。
高：ゲームオンラインゲーム	● 満足度の高いMC：ページの目的を十分に達成している ● ページのトピックに関するウェブサイトの肯定的な評判	子供を何時間も楽しませることができる複数のレベルを持つ非常に魅力的なゲーム（努力、独自コンテンツ、ゲームデザインの才能とスキル）です。このウェブサイトは動物について子供たちを教育するための肯定的な評価を得ており、この特定の動物ゲームはその評判と一致しています。
高：百科事典アメリカ南北戦争に関する百科事典の記事	● 満足度の高いMC：ページの目的を十分に達成している ● ページのトピックに関するウェブサイトの肯定的な評判	これはアメリカの南北戦争についての詳細な記事です。引用はこの記事のE-E-A-Tをサポートしています。詳細で独創的なコンテンツ (努力、正確さ) が大量にあります。このウェブサイトは、このようなトピックに関する一般に知られている事実を豊富に見つける優れたリソースとして高い評価を得ています。注：モバイルページではほとんどのコンテンツが表示されていますが、私たちは見出しの下のコンテンツ（クリックなどして展開する必要がある）をMCの一部と考えています。（スクリーンショットを見るには、画像を拡大する必要があります）

原文
7.4 Examples of High Quality Pages

Webpage/Type of Content High Quality Justification PQ Rating and Explanation

High: News 1

Homepage of a newspaper
● Satisfying MC: achieves the purpose of the page well
● Positive website reputation for the topic of the page
The news on the homepage of a newspaper is often on topics that significantly impact society. This is a YMYL topic.

This is the homepage of a newspaper that has won several prestigious awards and has a positive reputation for its objective reporting. The articles on the homepage are original reporting by professional journalists (effort, skill, and original content unique to this site).

High: News 2

Opinion article on a newspaper website
● Satisfying MC: achieves the purpose of the page well
● Positive website reputation for the topic of the page
● High E-E-A-T for the purpose of the page This is an opinion piece written by the Editorial Board of the largest newspaper in the U.S. state of Minnesota. The page is clearly labeled as an opinion piece, welcoming a new football coach to the University of Minnesota. This is original content unique to this site that was created by a skilled editorial board with expertise in editorial opinion writing.

High: Government agency

US Naval Observatory
Master Clock page
● High E-E-A-T for the purpose of the page The purpose of this page is to display the official US Naval Observatory Master Clock time in 7 different time zones. The page displays the clock information in a clear, easy-to-read format. The Naval Observatory is highly trustworthy and authoritative for this type of information.

High: Humor

Article on a humor website
● Satisfying MC: achieves the purpose of the page well
● Positive website reputation for the topic of the page This website is well-known for its humorous, satirical articles. This is a cute example of a satisfying and funny article (talent, skill, and original content unique to this site).

High: Small business 1

Local fish & chips restaurant

● Satisfying MC: achieves the purpose of the page well
● High E-E-A-T for the purpose of the page
This is an “about us” page on a restaurant website. This page provides information on when the restaurant opened and what visitors can expect. Other pages on the website provide information about the restaurant including the address, menu, other contact information, etc. The website is the go-to source for information about itself (Authoritative). The MC is high quality (effort, original content unique to this site).

Webpage/Type of Content High Quality Justification PQ Rating and Explanation

High: Small business 2

Local preservation center
● Satisfying MC: achieves the purpose of the page well
● High E-E-A-T for the purpose of the page
This is the News and Updates section of a local preservation center selling poultry, vegetables, and more (Expertise). The MC is high quality (effort, original content unique to this site).

Note: This example was added in 2014 so the “News and Updates” were timely.

High: Blog post

Parenting article about strollers
● Satisfying MC: achieves the purpose of the page well
● Positive content creator reputation for the topic of the page
● High E-E-A-T for the purpose of the page This is a blog post on a newspaper that has won several prestigious awards. The author of this blog post has become known as an expert on parenting issues (Expertise) and is a regular contributor to this and other media websites (positive content creator reputation). The MC demonstrates effort and is original to this site.

High: Shopping 1

Backpack shopping page on a popular store website
● Satisfying MC: achieves the purpose of the page well
● Positive website reputation for the topic of the page
● High E-E-A-T for the purpose of the page
The purpose of this page is to allow users to buy a school backpack. The page provides a lot of different backpack options, and some of them have user reviews.

This is a well-known, reputable merchant, with detailed Customer Service information on the site, making it very trustworthy (Trust). The MC demonstrates effort, and the products on sale are unique to this site (effort, original content).

High: Shopping 2

Bathroom décor page on a store website
● Positive website reputation for the topic of the page
● High E-A-T for the purpose of the page This company sells its own line of high end, fashionable baby and children’s furniture and accessories. It has a positive reputation and expertise in these specific types of goods. Many products sold on the site are unique to this company.

High: Video 1

Saturday Night Live video on a video website

● Satisfying MC: achieves the purpose of the page well
● High E-E-A-T for the purpose of the page
The MC of this video page is an episode of Saturday Night Live, which represents original content produced by a talented organization with experience and expertise in producing humorous television shows.

Webpage/Type of Content High Quality Justification PQ Rating and Explanation

High: Video 2

“An Engineer’s Guide to Cats” video
● Satisfying MC: achieves the purpose of the page well
● High E-E-A-T for the purpose of the page
This is a humorous, high quality video, illustrating the proper care and practical benefits of cats (original content, talent). The two engineers in the video are very experienced in cat ownership (Experience). For a humorous video like this one, experience (rather than formal expertise in cat care) is enough for it to have high E-E-A-T.

High: Game

Online game
● Satisfying MC: achieves the purpose of the page well
● Positive website reputation for the topic of the page Highly engaging game with multiple levels that could entertain a child for hours (effort, original content, talent and skill in game design). This website has a positive reputation for educating children about animals, and this particular animal game is consistent with that reputation.

High: Encyclopedia

Encyclopedia article about the American Civil War
● Satisfying MC: achieves the purpose of the page well
● Positive website reputation for the topic of the page
This is a detailed article about the American Civil War. The citations support the E-E-A-T of this article.

There is a large quantity of in-depth, original content (effort, accuracy). This website has a positive reputation as a good resource for finding a wealth of generally known facts about topics such as this one.

Note: Although much of the content is visible on the mobile page, we consider the content under the headings (which you need to expand) to be part of the MC. (To see the screenshot, you will need to zoom in to the image.)

Copyright 2024

Webpage/Type of Content	High Quality Justification	PQ Rating and Explanation
High: News 1 Homepage of a newspaper	● Satisfying MC: achieves the purpose of the page well ● Positive website reputation for the topic of the page	The news on the homepage of a newspaper is often on topics that significantly impact society. This is a YMYL topic. This is the homepage of a newspaper that has won several prestigious awards and has a positive reputation for its objective reporting. The articles on the homepage are original reporting by professional journalists (effort, skill, and original content unique to this site).
High: News 2 Opinion article on a newspaper website	● Satisfying MC: achieves the purpose of the page well ● Positive website reputation for the topic of the page ● High E-E-A-T for the purpose of the page	This is an opinion piece written by the Editorial Board of the largest newspaper in the U.S. state of Minnesota. The page is clearly labeled as an opinion piece, welcoming a new football coach to the University of Minnesota. This is original content unique to this site that was created by a skilled editorial board with expertise in editorial opinion writing.
High: Government agency US Naval Observatory Master Clock page	● High E-E-A-T for the purpose of the page	The purpose of this page is to display the official US Naval Observatory Master Clock time in 7 different time zones. The page displays the clock information in a clear, easy-to-read format. The Naval Observatory is highly trustworthy and authoritative for this type of information.
High: Humor Article on a humor website	● Satisfying MC: achieves the purpose of the page well ● Positive website reputation for the topic of the page	This website is well-known for its humorous, satirical articles. This is a cute example of a satisfying and funny article (talent, skill, and original content unique to this site).
High: Small business 1 Local fish & chips restaurant	● Satisfying MC: achieves the purpose of the page well ● High E-E-A-T for the purpose of the page	This is an “about us” page on a restaurant website. This page provides information on when the restaurant opened and what visitors can expect. Other pages on the website provide information about the restaurant including the address, menu, other contact information, etc. The website is the go-to source for information about itself (Authoritative). The MC is high quality (effort, original content unique to this site).

Webpage/Type of Content	High Quality Justification	PQ Rating and Explanation
High: Small business 2 Local preservation center	● Satisfying MC: achieves the purpose of the page well ● High E-E-A-T for the purpose of the page	This is the News and Updates section of a local preservation center selling poultry, vegetables, and more (Expertise). The MC is high quality (effort, original content unique to this site). Note: This example was added in 2014 so the “News and Updates” were timely.
High: Blog post Parenting article about strollers	● Satisfying MC: achieves the purpose of the page well ● Positive content creator reputation for the topic of the page ● High E-E-A-T for the purpose of the page	This is a blog post on a newspaper that has won several prestigious awards. The author of this blog post has become known as an expert on parenting issues (Expertise) and is a regular contributor to this and other media websites (positive content creator reputation). The MC demonstrates effort and is original to this site.
High: Shopping 1 Backpack shopping page on a popular store website	● Satisfying MC: achieves the purpose of the page well ● Positive website reputation for the topic of the page ● High E-E-A-T for the purpose of the page	The purpose of this page is to allow users to buy a school backpack. The page provides a lot of different backpack options, and some of them have user reviews. This is a well-known, reputable merchant, with detailed Customer Service information on the site, making it very trustworthy (Trust). The MC demonstrates effort, and the products on sale are unique to this site (effort, original content).
High: Shopping 2 Bathroom décor page on a store website	● Positive website reputation for the topic of the page ● High E-A-T for the purpose of the page	This company sells its own line of high end, fashionable baby and children’s furniture and accessories. It has a positive reputation and expertise in these specific types of goods. Many products sold on the site are unique to this company.
High: Video 1 Saturday Night Live video on a video website	● Satisfying MC: achieves the purpose of the page well ● High E-E-A-T for the purpose of the page	The MC of this video page is an episode of Saturday Night Live, which represents original content produced by a talented organization with experience and expertise in producing humorous television shows.

Webpage/Type of Content	High Quality Justification	PQ Rating and Explanation
High: Video 2 “An Engineer’s Guide to Cats” video	● Satisfying MC: achieves the purpose of the page well ● High E-E-A-T for the purpose of the page	This is a humorous, high quality video, illustrating the proper care and practical benefits of cats (original content, talent). The two engineers in the video are very experienced in cat ownership (Experience). For a humorous video like this one, experience (rather than formal expertise in cat care) is enough for it to have high E-E-A-T.
High: Game Online game	● Satisfying MC: achieves the purpose of the page well ● Positive website reputation for the topic of the page	Highly engaging game with multiple levels that could entertain a child for hours (effort, original content, talent and skill in game design). This website has a positive reputation for educating children about animals, and this particular animal game is consistent with that reputation.
High: Encyclopedia Encyclopedia article about the American Civil War	● Satisfying MC: achieves the purpose of the page well ● Positive website reputation for the topic of the page	This is a detailed article about the American Civil War. The citations support the E-E-A-T of this article. There is a large quantity of in-depth, original content (effort, accuracy). This website has a positive reputation as a good resource for finding a wealth of generally known facts about topics such as this one. Note: Although much of the content is visible on the mobile page, we consider the content under the headings (which you need to expand) to be part of the MC. (To see the screenshot, you will need to zoom in to the image.)

会社概要

沿革

7.4 高品質なページのサンプル

7.4 Examples of High Quality Pages

目次